Revionics Continues Global Expansion – Appoints Jeff Edwards as Senior Vice President and Managing Director of Asia Pacific

ROSEVILLE, Calif.--()--Revionics, Inc., the leading provider of End-to-End Merchandise Optimization solutions, announced today that it continues its strong global expansion and has appointed Jeff Edwards as Senior Vice President and Managing Director of Asia Pacific. Edwards has been successfully serving as Revionics’ Senior Vice President of Sales and Account Management for the company’s North American efforts. In his new role, Edwards will be responsible for strategic sales and business development efforts across the entire Asia Pacific region.

“Asia Pacific represents a strategic growth area for Revionics and with Jeff’s extensive Asia Pacific experience and proven track record with our company, we are confident his efforts there will accelerate adoption of our solutions in this region.”

“I am pleased to appoint Jeff Edwards to this new position. He did an excellent job leading our sales and account management efforts for North America and will build upon this success and help us strengthen our market share in Asia Pacific,” stated Marc Hafner, President and CEO of Revionics. “Asia Pacific represents a strategic growth area for Revionics and with Jeff’s extensive Asia Pacific experience and proven track record with our company, we are confident his efforts there will accelerate adoption of our solutions in this region.”

Revionics already has customers and strong partners in Asia Pacific. They recently signed on City Farmers, an Australian retailer which combines the provision of pet supplies with garden and pool products in a large format offering, and their partners include MCC Solutions Co., Ltd., a leading technology and business systems integration company, and OPRE Consulting, Inc., a price optimization consulting firm.

About Revionics, Inc.

Revionics delivers the industry’s most powerful End-to-End Merchandise Optimization solution, enabling retailers of all sizes to execute a fact-based Omni-channel merchandising strategy utilizing the most comprehensive set of shopper demand signals to enhance financial performance with improved customer satisfaction. Revionics’ solutions leverage advanced predictive analytics and demand-based science to ensure retailers have the right product, price, promotion, placement and space allocation for optimal results across all touch points in the Omni-channel shopping episode – online, in-store, social and mobile. Over 31,000 retail locations and $95B in annual revenue across grocery, drug, building materials, convenience, general merchandise, discount, sporting goods stores and eCommerce sites optimize with Revionics. Revionics has been recognized as a 2012 Deloitte Technology Fast 500™, Red Herring Top 100 Global, Red Herring Top 100 Americas and JMP Securities’ Hot 100 Software Company. For more information, visit www.revionics.com.

Contacts

Revionics, Inc.
Karen Dutch, +1 916-865-5394
Senior Vice President, Marketing
kdutch@revionics.com