ST. LOUIS--(BUSINESS WIRE)--Northwestern Mutual - St. Louis and Cheeriodicals have brought cheer in the form of 300 big green boxes to the children of St. Louis during its “Cheeriodicals Day at Children’s Hospital” event held on January 8, 2013. Cheeriodicals are “big green boxes of cheer” made up, in this case, of age-appropriate magazines and activity books, room decorations, puzzles, stickers, games and more goodies for the children to enjoy.
“Northwestern Mutual has such a strong commitment to giving back to their community and this event allows them to measure the impact of their gift in smiles.”
“We are so excited to have Northwestern Mutual – St. Louis and Cheeriodicals visit Children’s today,” said Karen Reiker, Special Events Project Coordinator, St. Louis Children’s Hospital Foundation. “We sincerely appreciate Northwestern Mutual - St. Louis and Managing Partner, Gerard Hempstead, for sponsoring this day of smiles. All of our patients were thrilled to receive such special and fun gifts.”
“We’re excited to work with Northwestern Mutual - St. Louis on this amazing day at St. Louis Children’s Hospital,” said Gary Parisher, President of Cheeriodicals. “Northwestern Mutual has such a strong commitment to giving back to their community and this event allows them to measure the impact of their gift in smiles.”
Cheeriodicals and a team from Northwestern Mutual - St. Louis began delivering the big green boxes of cheer at 9:00 a.m. on a room by room basis. The boxes were tailored to boys or girls and specific age groups and are sure to bring joy to the children.
“We chose to work with Cheeriodicals because we really like their product and concept and believe it is a great choice to share with the children,” said Gerard Hempstead, Managing Partner, from Northwestern Mutual - St. Louis. “We are excited to help with this day of smiles at St. Louis Children’s Hospital and giving back is something that we strongly believe in.”
Cheeriodicals Day is catching on across the country. Cheeriodicals recently worked with children’s hospitals in Birmingham, Memphis, Atlanta and New Orleans on its Cheeriodicals Day and has plans to continue working with corporate sponsors to continue to bring cheer to children’s hospitals throughout the country.
Cheeriodicals, based in Birmingham, Ala., presents a unique alternative in the on-line gifting industry. The concept, magazines and edibles delivered in a large green keepsake box tailored to the tastes of the recipient, is catching on as people look for alternatives to sending flowers, fruit or candy. The Cheeriodical (a cheerful periodical) brings cheer and entertainment to men, women, and children combining a keepsake gift box containing the gift recipient’s favorite magazines with carefully selected snacks in individual portions. For more information about Cheeriodicals visit www.cheeriodicals.com, or follow us on twitter.com/cheeriodical and facebook.com/cheeriodicals.
About Northwestern Mutual
The Northwestern Mutual Life Insurance Company – Milwaukee, WI (Northwestern Mutual) – among the "World's Most Admired" life insurance companies in 2012 according to FORTUNE® magazine – has helped clients achieve financial security for more than 155 years. As a mutual company with $1.2 trillion of life insurance protection in force, Northwestern Mutual has no shareholders. The company focuses solely and directly on its clients and seeks to deliver consistent and dependable value to them over time. Northwestern Mutual and its subsidiaries offer a holistic approach to financial security solutions including: life insurance, long-term care insurance, disability insurance, annuities, investment products, and advisory products and services. Subsidiaries include Northwestern Mutual Investment Services, LLC, broker-dealer, registered investment adviser, member FINRA and SIPC; the Northwestern Mutual Wealth Management Company, limited purpose federal savings bank; and Northwestern Long Term Care Insurance Company; and Russell Investments.
About St. Louis Children’s Hospital
Founded in 1879, St. Louis Children's Hospital is one of the premier children's hospitals in the United States. It serves not just the children of St. Louis, but children across the world. The hospital provides a full range of pediatric services to the St. Louis metropolitan area and a primary service region covering six states. The hospital has been recognized by USNews and World Report as one of America’s Best Children’s Hospitals, most recently on the USNews Honor Roll in 2012. As the pediatric teaching hospital for Washington University School of Medicine, St. Louis Children's Hospital offers nationally recognized programs for physician training and research. For more information, visit StLouisChildrens.org, or follow us on Facebook and @STLChildrens on Twitter.