DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/nphjgd/doughnut_stores) has announced the addition of the "Doughnut Stores in the US" report to their offering.
Hole in one: Brand recognition and greater product offerings have driven industry growth
The revenue earned by doughnut shops has decreased over the past decade, largely due to the health concerns associated with eating unhealthy foods. However, the fall has been dampened by the success and growth that major donut chains, such as Dunkin' Donuts and Krispy Kreme, have experienced over that time.
This industry is comprised of establishments that primarily prepare or serve doughnuts, or donuts as they have come to be spelled in the United States. Purchases may be consumed on-site, taken out or delivered. A doughnut is usually sweet, deep-fried flour dough that has been shaped into a ring or sphere. Some contain fillings, such as jam or custard, and some have toppings, such as frosting or sprinkles.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
Key Topics Covered:
ABOUT THIS INDUSTRY
INDUSTRY AT A GLANCE
PRODUCTS & MARKETS
JARGON & GLOSSARY
Dunkin' Brands Inc.
For more information visit http://www.researchandmarkets.com/research/nphjgd/doughnut_stores